November 25, 2008
by The Geek Giant
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I’ve decided to share some lessons I have learned in my time as a public relations pro. So, without further delay, my first piece of advice is: be genuine. Say hello. Be genuine and connect with reporters without ulterior motives. … Continue reading
November 19, 2008
by The Geek Giant
4 Comments
When was the last time you made a true, genuine friend. Not a business contact, not a lead, but a true, genuine, bail you out kind of friend? Social media has created great opportunities for us to meet, interact and … Continue reading
November 14, 2008
by The Geek Giant
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One of the things I quickly realized when I wrote my last post is that it is much more difficult to participate in a marketing or public relations campaign than one would imagine. So, I wanted to expand a bit … Continue reading
November 13, 2008
by The Geek Giant
5 Comments
Yeah, I said it. Marketing is a bunch of CRAP! But not the kind of crap you may be thinking I mean. I am talking about C.R.A.P.: Communicate, relate, anticipate and participate. These are the foundations of an effective marketing … Continue reading
November 11, 2008
by The Geek Giant
3 Comments
Technology is a wonderful tool for tackling fears. You can register for any anonymous email address you want and post anything you want, anywhere you want it. But what does it take to really tackle a fear or move past … Continue reading
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