25 Feb
2009

Gonna eat some worms

Category:Uncategorized

I continue to be amazed by so-called phishing scams. These people have viral marketing down. Take yesterday’s outbreak from something called ViddyHo. What it is is not important. What they were able to do in a short time frame is. Within hours, VentureBeat, ReadWriteWeb, Mashable and many others had covered it. Posts to Twitter flooded […]

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16 Feb
2009

PR Tip #3: Timing

I’m of the opinion that two ways to approach a major conference or tradeshow exists. All. Or nothing. During shows such as Web 2.0 Expo or CES or SXSW, so many people are clamoring for attention you either need to completely stand out from the crowd or risk getting passed over. So, if you’re planning […]

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9 Feb
2009

Corporate social media policies

Do you work for a company that hasn’t yet adopted social media practices? Perhaps you are the one implementing a strategy to stay connected to your audiences. But, what rules are there? As I mentioned recently, social media and social marketing are in their infancies and we are defining the rules. But defining these rules […]

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