12 Feb
2018

The five “Bes” of B2B communications

As a communications industry, we have spent a lot of energy trying to put a flashy marketing name to the value we can add for businesses. But oftentimes we try to make B2B and enterprise communications something it’s not. We can over complicate matters or very easily create programs that aren’t scalable or, quite frankly, […]

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27 Oct
2010

Content is king: a Blogworld 2010 wrapup and review

Blogging, digital media, tweeting, videos, podcasting, live streaming, mobile. We get it. We really do. As I reflect on attending BlogWorld & New Media Expo, I realize that we get it. As a communications professional, BlogWorld was great. Connecting with friends, old and new. Learning from the masters of our craft and the ability to […]

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