21 Jul
2009

Twittergate: Journalism Ethics and the blogosphere

I would like to welcome TechCrunch to the world of actual journalism. Find a story, verify info, interview sources, write story, fact check, publish, repeat. Here’s the quick background: TechCrunch obtained multiple documents from an alleged hacker who had broken into Twitter employee’s email accounts, Google Documents (There’s a reason it’s not compliant, but that’s […]

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14 Jul
2009

The Twitter Relations Model, Part Deux

In my last post, I raised the issue of what I call the Twitter Relations Model. Essentially, Companies are putting on events with limited invite lists ant the expectation is that the atendees will tweet about it. The net result is a super-effective word of mouth PR/advertising campaign. So, I talked about the problem. Now, […]

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25 Jun
2009

The Twitter Relations Model

As public relations continues its amoeba-like shift around social media, one of the things I’m starting to see is the practice of Twitter relations. Twitter relations is similar to blogger relations, but eliminates the threshold of authority that comes with a blog. Brands, PR companies and marketing teams are beginning to provide limited access to […]

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11 Mar
2009

Blogging, Beer & Geekery

Disclaimer, I adapted this from my blog for Etelos, as one of our executives will be speaking there. Do you know what South by Southwest is? Sure, it’s a great music festival, but did you know it is also one of the best tech conferences around? SXSW Interactive is a compilation of some super quality […]

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