6 Jul
2010

Your PR-sonal Narrative

Sure, you are your own brand, but how do people view you? Most of us have seen the “three words to describe me” emails/facebook messages, but what matters is how you want to be perceived. Sometimes, the most important story you tell as a PR pro is your own. I am currently working with the […]

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11 Jun
2010

The impact of real-time search on PR

The way we as a collective society interface with data has fundamentally stayed the same through the generations: We have to search for it. In the past, this has meant opening an encyclopedia, learning the Dewey Decimal system or even running an experiment. But today, we have exabytes of information that a few select outlets […]

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17 May
2010

You’ve got questions, I’ve got answers

With blogging, when you post content is almost as essential as what content you post. Being timely is important. It gives readers fresh perspectives on issues that are “in the now.” But when things are busy, it’s hard to be timely. So, I want to run a little experiment. I want you to tell me […]

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