Sure, you are your own brand, but how do people view you? Most of us have seen the “three words to describe me” emails/facebook messages, but what matters is how you want to be perceived. Sometimes, the most important story you tell as a PR pro is your own. I am currently working with the […]
Read MoreSometimes I see something that makes me cringe as a PR person. This is one of those times. A new service just getting into Beta called put.io, which is a cloud-based storage service that allows you to stream your media, has this as a splash page if you try to sign up for its closed […]
Read MoreTwitter has fundamentally changed our lives, whether we like it or not. And people have written miles of books, blog posts and even tweets about best practices and what matters on Twitter. One of the biggest things that is almost universally agreed upon is to be genuine. So how do we as public relations professionals […]
Read MoreA blogger writes a blog. A blog contains information, opinions, links and emotion. A journalist brings life to factual occurrences. Presents actual, recorded history with zero subjectiveness. And yes, they act with an absence of malice. Can a person be both? Of course. But not at the same time. In my opinion, blogger and journalist […]
Read MoreI’ve bounced around on a couple of topics on this blog. But one of the most common cries for help/lashing out in anger I see around PR is over the pitch. I’m not sure how many PR people have actually been pitched before, but it can be quite annoying at times. So, I want to […]
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