May 28, 2009
by Geek Giant
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Social Media has become a catch-all term for just about any content distribution on the Web. Who would have thought that two years ago, a press release would be considered social media? But here we are. Anybody who is blogging, … Continue reading
May 27, 2009
by Geek Giant
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ROI. How do you measure the ROI for a Tweet? How do you measure ROI for a video posted to YouTube? How do you measure ROI for a blog post? The concept of ROI in modern public relations and corporate … Continue reading
April 16, 2009
by Geek Giant
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I’m more of a social media jam band than a rock star, but Jim Turner thought I would be a good fit to hang out on his SocialMediaSphere online show. I was with some pretty interesting company, including Keith Burtis, … Continue reading
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