Yeah, I said it. Marketing is a bunch of CRAP! But not the kind of crap you may be thinking I mean. I am talking about C.R.A.P.: Communicate, relate, anticipate and participate. These are the foundations of an effective marketing campaign and will help any brand, any PR pro or any marketer work better with […]
Read MoreTechnology is a wonderful tool for tackling fears. You can register for any anonymous email address you want and post anything you want, anywhere you want it. But what does it take to really tackle a fear or move past an initial hesitation? In our highly-social, highly connected world, it’s difficult to imagine that we […]
Read MoreMicro-sharing within a large enterprise. The concept mystifies me. If I were in charge of running a large corporation, or even a division within one, I would be so adamantly against the use of company funds, time and resources to develop something like was talked about recently on ReadWriteWeb. The author (Laura Fitton, who is […]
Read MoreGigaOm recently announced a $4.5 million round of funding and the rest of the blogoshpere went HOORAY! This is GigaOm’s second round and boosted its war chest to a reported $5.3 million. They join Silicon Alley Insider, b5Media, VentureBeat and a couple of smaller networks as having raised institutional money. I have mixed emotions about […]
Read MoreI mean it, I’m back into blogging. I’m going to be moving this to a hosted install and actually writing here. Just a warning 🙂
Read More
Recent Comments