4 Jan
2011

The Embargo: Bad Execution or Bad Concept?

Embargoes are generally more controversial than the stories they were designed to tell. They’re broken daily. Through errors by humans and machines, a post agreed to publish at 6:02 am but goes at 5:58 am. But these errors, I can’t help but wonder if they’re the result of poor execution of if the embargo is […]

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3 Feb
2010

Laying Down the Twitter Law

Twitter has fundamentally changed our lives, whether we like it or not. And people have written miles of books, blog posts and even tweets about best practices and what matters on Twitter. One of the biggest things that is almost universally agreed upon is to be genuine. So how do we as public relations professionals […]

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