Blog Posts

19 Jul
2011

Optimizing social media for SEO

By: The Geek Giant Category:PRTag: , , :

Tweeting and facebooking are SEO because Twitter and Facebook have become search engines. According to a study just released by Seattle-based SEO analytics software maker SEOmoz, Facebook shares had the highest correlation of the factors it examined that influenced where a page ranked in search results. Shares had a higher correlation than link authority, keywords […]

Read More
19 Jan
2011

Keep your definition of influence focused

By: The Geek Giant Category:PR, RamblingsTag: , , , :1 Comment on Keep your definition of influence focused

Do you want to know who has influence? Celebrities. Celebrities have influence. Such as one tweet from Ashton Kutcher generating more than 13,000 views of a YouTube video with a single tweet. Click on that link, because it contains a slight shift in the definition of “influence.” It renames it leverage. It’s not influencing a […]

Read More
4 Jan
2011

The Embargo: Bad Execution or Bad Concept?

By: The Geek Giant Category:PRTag: , , , , :1 Comment on The Embargo: Bad Execution or Bad Concept?

Embargoes are generally more controversial than the stories they were designed to tell. They’re broken daily. Through errors by humans and machines, a post agreed to publish at 6:02 am but goes at 5:58 am. But these errors, I can’t help but wonder if they’re the result of poor execution of if the embargo is […]

Read More
27 Oct
2010

Content is king: a Blogworld 2010 wrapup and review

By: The Geek Giant Category:General business concepts, PersonalTag: , , , :

Blogging, digital media, tweeting, videos, podcasting, live streaming, mobile. We get it. We really do. As I reflect on attending BlogWorld & New Media Expo, I realize that we get it. As a communications professional, BlogWorld was great. Connecting with friends, old and new. Learning from the masters of our craft and the ability to […]

Read More

Categories

Recent Posts

Search this site

Archives

Connect with me

Recent Posts

Recent Comments